Conference Program at a Glance
Program Details Day 1- Designing Information
| Monday March 27 |
1000-1200 hrs |
Physical, Cognitive, and Affective
A Three-Pronged Approach to Information Design |
| Saul Carliner [STC Fellow] - Concordia University |
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If content is king on the Web, information is no longer
presented, it is designed. But what exactly is information
design? How does it relate to document design, instructional design,
and graphic design? What does it really refer to: visual design?
structure of the content? navigation? Something else?
This session addresses these issues. It first defines information
design and contrasts it with other types of design. Then, it introduces
the three classes of issues that information designers address.
Then, it explores the implications of this broadly focused model
to technical communicators, instructional designers, and other
content specialists.
Based on the concepts underlying the presenter's 2000 article
on a three-part model of information design in Technical Communication,
which won the Best of Show in the Frank R. Smith competition.
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| - buffet lunch - |
| Monday March 27 |
1330-1630 hrs |
Structuring Content for Single-Source
Reuse
A Proven Methodology |
| Jim Purdy - Communicare |
XML and CMS technologies promise a brave new world
of content management: massive volumes of vital information can
now be stored and made accessible to anyone anywhere. And pieces
of that information can be re-used in different contexts in different
media for different audiences and different purposes. Or can they?
The technologies are certainly up to speed. But what about the
actual content itself? How do you structure content to make it
usable by these technologies? How do you stop writing narrative
prose that cannot be effectively tagged and managed by CMS and
start structuring content into re-usable, taggable, XML objects?
Information Mapping® is a methodology used around the world
by hundred of thousands that does just that: structures content
for usability. This workshop will take participants through the
process for structuring content using Information Mapping.
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Program Details Day 2- CM Technologies
| Tuesday March 28 |
0900-1200 hrs |
Authoring with DITA
Darwin Information Typing Architecture |
| Michael Priestley - IBM |
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An introduction to DITA, the new standard for content authoring
and management. The introduction will cover DITA's history and
architectural principles, and then provide a live demonstration
of how DITA can be used for information architecture and content
development.
This is your chance to learn about DITA from one of it's principal
architects.
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| - buffet lunch - |
| Tuesday March 28 |
1330-1630 hrs |
RSS, Blogs, Wikis, Podcasts, and The
Semantic Web
New Technologies and their Implications for
Content Management |
| Scott Abel - The Content Wrangler |
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Content management systems, content strategies, and content standards
are dramatically changing the way we work. Cheaper labor pools are aiming
to commoditize technical writing and are successfully growing demand for
their offshore writing services. To remain marketable, technical communicators
need to develop skills that are in demand and that will support their
continued career growth.
Join content management strategist and technical communication consultant
Scott Abel for this informative session designed to explore how emerging tools,
technologies, and standards are impacting the way we create, manage, and deliver
content. Find out how emerging technologies are changing the future of our field
and discover which skills are increasingly in demand. Learn how XML, DITA, RSS,
blogs, wikis, structured content, and social networking are impacting our
profession and society at large. Find out which new technologies are hot, and
who is using them for what purposes.
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Program Details Day 3- CM Strategies
| Wednesday March 29 |
0900-1200 hrs |
| Developing an effective content management-based
reuse strategy |
| Ann Rockley [STC Fellow] - The Rockley Group |
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Reuse is a critical component of a content management-based single
sourcing strategy. Reuse can be implemented in multiple ways,
each with their strengths and weaknesses. There are a number of
different decisions that affect reuse, like managing source and
derivatives, dealing with granularity, and many more. This session
provides participants with an understanding of the aspects of
reuse that need to be considered and provides tips and guidelines
on avoiding problems.
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CM Professionals Workshop
| - Workshop Luncheon - |
| Wednesday March 29 |
1330-1630 hrs |
| Content Management: Doing it right |
| CM Professionals - Toronto Workshop |
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The Content Management Professionals hosted workshop will provide participants with the best practices for content management. A variety of speakers will cover such topics as building a business case, DITA-based content management tools, getting started with content management and more. |
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